Although contradictory, some business groups are taking advantage of the crisis to acquire mature operations in Brazil and are entering the Brazilian market or are being structured in the country, relying on the economic recovery.
The devaluation of the Brazilian currency made the value of solid Brazilian companies groups become extremely attractive to investors with euro or dollar-based economies or whose business is done in euro or dollar.
Only in 2015 the Real depreciated by 70% if compared to the dollar.Â For those who see the potential of the Brazilian market, this situation has transformed Brazilian companies into real bargains.
Despite the crisis and the troubled political moment of the country, there is a great growth potential for the Brazilian economy.
Only in the second half of this year, through Bicalho & Associados I had the opportunity to participate in 3 large acquisitions of Brazilian business groups by foreign investors. In those cases, investors were British, American and French.
I’m sure they did great business. During a crisis some people cry and others sell scarves.